Welcome to JellyJitsu! We help jiu-jitsu athletes be at their best.
Our Values:
• Fluidity: Strive towards an effortless flow in jiu-jitsu, where constant movement leads to natural submissions.
• Adaptability: Accept change, always taking the path of least resistance.
• Resilience: Foster a resilient spirit, always ready to bounce back from adversity.
Our Story
In the heart of the vibrant jiu-jitsu community, two passionate athletes found themselves increasingly frustrated. Despite their dedication to the sport, they struggled to find gear that matched their commitment to excellence. The market was flooded with mediocre, repurposed gear that simply met the bare minimum - the status quo. These products merely iterated on existing designs, lacking true innovation or any real ambition to elevate the sport and its athletes.
"We're just good enough" seemed to be the prevailing sentiment in the jiu-jitsu gear space. But for these athletes - our founders - "good enough" was never going to be enough. They yearned for something more - gear that genuinely cared about their health, well-being, and quality of life. They wanted something that wasn't merely adequate but actually enhanced their performance, respected their lifestyle, and boosted their confidence both on and off the mat.
So, they set out on a mission to create that 'something more'. They dreamt of a brand that screamed performance, that was truly innovative and inspiring. A brand that would not only meet the needs of dedicated jiu-jitsu athletes but also motivate them to reach their full potential.
And thus, JellyJitsu was born.
![JellyJitsu deep blue luxurious gym, seating area](https://cdn.shopify.com/s/files/1/0550/0554/4511/files/JellyJitsu-gym-living_2048x2048.jpg?v=1687914777)
JellyJitsu is the embodiment of that dream. It's a brand that refuses to settle for mediocrity, that challenges the status quo, that is committed to breaking new ground in the world of jiu-jitsu gear. Every product we create is designed with the dedicated jiu-jitsu athlete in mind, prioritizing their performance, their health, and their well-being.
For us, it's not just about making better gear. It's about empowering athletes to be their best, inspiring them to push their limits, and supporting them on their journey. We believe that every jiu-jitsu athlete deserves the very best - because when you're giving your all on the mat, "good enough" is never enough.
That's the JellyJitsu difference. That's our story. And we're just warming up.